Creating a professional website design Dubai is one of the activities that contribute to making your company modern, current and perfectly integrated in your target market.
Having a website just to have one is a waste
of resources, your professional website must be a useful tool to stimulate
sales, increase awareness and build relationships with your users.
If your business website isn't good for
your business or you don't see the results you were hoping for, maybe it's time
to think about a makeover of your website .
What is the purpose of a professional
website?
Your site can have multiple goals, but it's
still preferable to prioritize them as you will need to make some site design
and content choices based on those priorities.
What does your company need?
Do you want your website to attract people
to your store or do you want an Web Design Company Dubai and sell products
directly on the site?
Do you want your professional site to be a
source of information for those who use your products?
Whether it is a company site or a personal
site, but what are the features that must absolutely not be missing in a good
website or a professional web page?
Here are some of them:
Careful and Professional Graphics
The aesthetic aspect, the design is one of
the first things that attracts attention in a website.
Graphics play a very important role in
presenting your company as a professional and cutting-edge business.
Having a professional website doesn't necessarily
mean using complex or sparkling special effects, quite the opposite! For most
businesses, having a clean , minimal design with good color balance and easy
readability could be the key to success. To have an original and professional
website, think about if you need to remove some elements or effects ... some
people might appreciate your content and your design linearity more.
Mobile Responsive
Website
Mobile browsing has far outstripped desktop
browsing in total search volume. If you don't have a website also optimized for
smartphones and tablets (a responsive website ) you start with a big
disadvantage.
Responsive websites are able to identify
the screen resolution of the device that is viewing your site and
"respond" by resizing and repositioning the content to best fit those
dimensions. In addition to the advantages of a better user experience, a
responsive website or Website Maintenance Dubai is also important for achieving good SEO optimization
(search engine optimization).
An Easy to Navigate Layout
A good navigation menu , complete and
placed in an unobtrusive place on the page, represents the fundamental point
for a correct and easy navigability of your site .
User Experience (UX) is a very hot topic in
web design discussions in recent years and for very important reasons. Firstly, whats the objective of your
website? What you want achieve
when visitors vist on your website? How easy is it for
them to figure out how to do this?
Some of the fundamental principles of
the User Experience include:
·
Build an easy navigational architecture in a hierarchy that makes sense
·
Keep the navigation as
superficial as possible by trying to avoid the construction of nested
navigation structures within the site, in which a visitor can get lost
·
Place buttons, drop-down lists,
and other items in logical locations where a typical user expects to find them
·
Make your
website content easy to understand for your target
audience.
Of course, this is a simplified list of
tips that demonstrates how important UX is on your website.
Importance of SEO for a Professional Website
It is not enough to create a professional website
that is beautiful and easy to use… you also have to make sure that it is
positioned on Google to gain traffic and potential customers for your business.
At the most basic level, you need to be
sure that your content is optimized according to the actual searches of your
potential customers. You can try yourself to learn how to master the vast
subject of on-page SEO, or you can rely on SEO agency Dubai .
Contents and Products
The content you provide on your site will
also affect whether users stay or leave. Delivering content in short paragraphs
or even videos is the best way to deliver information without getting bogged
down in long, unattractive text.
Credibility
The credibility of your company is the key
to doing business online.
A visitor won't do business with you if they don't
think they can trust your site.
Professional Websites and Social
Integration
Twitter, Facebook, Youtube, Twitter, LinkedIn,
Instagram… there are many social platforms and depending on your business you
should integrate your presence on some of them on your website. Social media
are a fundamental part of the social
media marketing Dubai of your business.
